It’s been a long road getting to this stage.
You see, I have always had a thing for digital products.
I started out as a tech writer on several blogs got exposed to tech and then transitioned into front-end development.
Did this for a while before dabbling into product design and got hitched. Now, I also incorporate product thinking and product management.
I have worked on projects in DeFi, education, agriculture, real estate, security, B2B, SaaS and many more. Following a holistic approach to design without losing sight of user needs and business goals.
I also pay it forward by investing my free time mentoring early career designers.
I live in to Berlin, Germany
I am watching football or playing retro games, going on long walks, or visiting the open air cinema at Friedrichshain.
Designs should be based on insights from actual user research not assumptions. I try to understand the core problem. This will give insights to solutions.
I love to design experiences that are self explanatory. Removing the cognitive load from the users, while working with patterns they are used to.
Aim to balance levels of complexity and ease of use. We can't totally avoid complexity, but we can always offer a smooth experience.